Meaning Behind the Name
What does Abel mean to us? Abel stands for three morals.... Quality garments, affordable pricing, and self expression. Growing up we never had the money to buy the most fashion forward clothing and that really sucked. With the creation of Abel, we wanted to provide you all with exactly that and in turn, make our younger selves proud.
Bennet Hall - OSU
The story of ABEL began 4 years ago in a single-bed dorm room; C214 if I remember it correctly. It was not always screen printing. At our roots, we enjoyed doodling on shirts and tagging them with the word Abel as we saw fit. Our artistic abilities and drive for this so-called side hobby grew, and transformed into what became printing our designs on whatever we could get our hands on.
The Moral of Our Story
The story goes that Cain and Abel both presented God with an offering. Abel offered God his very best, while Cain's offering was far from that. We intend to reflect the motion of Abel and offer you the best quality garments and community we can. It would be a betrayal to offer you anything less.